Prost to innovation and a little Bavarian flair! As the echoes of Munich's Oktoberfest still linger, we're buzzing from the just-wrapped Bits & Pretzels Founders Festival 2025 (September 29 – October 1), where 7,500 founders, investors, and trailblazers gathered under the theme "Connecting Europe." Amidst AI deep dives, New Space ambitions, and strategic autonomy chats, BoxBox—the Estonian-born self-storage disruptor—made waves as an exhibitor, showcasing how smart storage fuels the entrepreneurial grind. If you're a startup juggling prototypes, seasonal stock, or that ever-growing "maybe someday" pile, our presence at Bits & Pretzels was a reminder: In Europe's innovation sprint, space isn't a luxury—it's rocket fuel.

Why Bits & Pretzels? The Perfect Pit Stop for BoxBox's Expansion

Bits & Pretzels isn't just Europe's premier founders fest—it's a launchpad where ideas collide and deals are sealed over pretzels and pints. This year's edition, held at the ICM Munich during peak Oktoberfest vibes, spotlighted Europe's global edge in tech sovereignty and cross-border scaling.

With 1,500 investors rubbing shoulders with scale-ups, and a revamped agenda slashing stage time by 60% for more real-talk roundtables, it was the ideal arena for BoxBox to connect.

At Bits & Pretzels, we demoed how this model powers startups: Instant bookings for climate-controlled units, door-to-door electric pickups, and AI inventory tools that keep your ops lean amid Europe's €27 billion self-storage boom by 2025.

Our booth? A mini-hub of hustle, where we chatted with SaaS founders stashing servers, e-mobility whizzes parking prototypes, and AI pioneers archiving datasets. "BoxBox isn't just storage—it's scalability in a box," quipped one Berlin-based attendee, echoing the fest's push for practical impact over inspiration alone.

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